Nike’s Chief of Design | Genius Fashion Designer in NYC | John Hoke

June 4th, 2018 / Comments Off on Nike’s Chief of Design | Genius Fashion Designer in NYC | John Hoke / by admin

hyperdunk by NIKE Nike Swoosh John Joke Chief Fashion Designer


John Hoke, Nike’s Chief of Design has his work cut out for him.

Or does he?

In a recent interview with The New York Times, John Hoke explains that he spends most of his day doodling all day. Not the answer you expected from a guy who manages, directs, and inspires over 1,000 fashion designers every day.

From his first hours in the office, John knows exactly what he intends to accomplish in that particular day. Whether it’s the earliest stages of a design or the 3D modeling, or the plastics they will choose in the production of the actual shoe- he is perfectly in tune and in focus throughout the entire design process.

Nike is one of one of the most successful companies in the history of fashion, in the history of sports, in the history of…well the world. This kind of environment is a land mine of personal ego’s and passion- but that does not get in the way of a perfect show.

We’re all looking forward to what Nike has to offer this year, perhaps another pair of Superdunks is on your holiday list?

While most of us can never expect to attain John’s level of success in the design field, it is still an inspiring story to read abut the inner workings of some of the most influential companies in the world.

Fashion PR Firms in NYC? Look no further you’ve found the Hyperdunk of New York Based agencies.


10 Statement Denim Pieces that Won’t Break the Bank

April 12th, 2017 / Comments Off on 10 Statement Denim Pieces that Won’t Break the Bank / by admin

Ahh Spring in the city, what a magical time. And with the sunny season comes warm weather, outdoor bars, and most importantly fantastic Spring fashion. In with the floral dresses, out with the over-sized sweaters!

There are several trends that we are excited for this season, but we especially can’t wait for one in particular. You guessed it…DENIM. The denim craze has begun again…not quite to the extant of JT and Brit’s infamous double denim, but pretty dang close.

This season we are seeing denim everything: denim bags, denim shoes, embroidered denim, denim with patches, denim with fishnets, and the list goes on. DENIM DENIM DENIM. And it just so happens that we are very much okay with it. In fact we have searched high and low to find some awesome statement denim pieces that are a must for your NYC Spring wardrobe. And the best part is they won’t cost you an arm and a leg.


Hand Painted Vintage Denim Jacket (Spark Pretty $74)

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Fringe Denim Ankle Strap Sandal (Nordstrom $89.95)

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Graffiti Denim Mini Skirt (Urban Outfitters $69)

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Woven Denim Clutch (Nordstrom $69)Screen Shot 2017-04-12 at 12.25.09 PM

Frayed Hem Boyfriend Jeans (Zara $69.90)



Denim Slip On Sneaker (Sam Edelman $65)

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Embroidered Denim Choker (SheIn $6)




Washed Denim Baseball Hat (Express $19.90)

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Denim Shift Dress (Forever21 $19.90)

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High Rise Wide Leg Light Jeans (Target $29.99)

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Check out the Jill Stuart Vintage Pop-Up in Nolita

March 30th, 2017 / Comments Off on Check out the Jill Stuart Vintage Pop-Up in Nolita / by admin

Looking for some great Spring pieces? From now until Monday April 24th, you can score some of Jill Stuart’s iconic vintage pieces at her Vintage Pop-Up in Nolita.

Jill Stuart is a New York born and raised fashion designer, who has fashion running in her veins. Because her parents managed a well-known ladies’ wear company, her childhood consisted of constant talk of textiles and discussion of design.

So it isn’t a huge surprise that at the age of just 15, she sold her first collection of handbags and jewelry to Bloomingdales. Actually we guess that kind of IS a surprise. I mean at the age of 15 we were selling powdered lemonade out of our red Radio Flyer Wagons…

Later in 1993, she went on to release the Jill Stuart Collection. This featured items like the fashion backpack and plaid skirts. And obviously when we see plaid skirts we think of the classic movie Clueless. Lo and behold, many of Jill Stuart’s designs were actually featured in the movie!

The Pop Up offers a curated mix of boho silhouettes, flirty florals, and glorious chiffon numbers.

The Jill Stuart Vintage Pop-up can be found on 171 Elizabeth Street and is open from 11am-7pm. Happy shopping!



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Outdoor NYC bars that we can’t wait to hit up

March 21st, 2017 / Comments Off on Outdoor NYC bars that we can’t wait to hit up / by admin

This was a rough winter (Yeah Stella, we are looking at you) but Spring has finally sprung in NYC and it couldn’t come a moment too soon! So bring on the warm sunshine, cute dresses, and outdoor fun!

And speaking of cocktails, er I mean outdoor fun…

We can’t wait to hit up the city’s best outdoor bars. There are so many to choose from; our Spring and Summer will certainly be very busy. We’re pretty excited to try some new places but sometimes you just need a tried and true favorite because if ain’t broke? If you’re in the market for a reliable outdoor bar, here are a couple that we already LOVE and will be kicking off the season with.


Grand Banks

The Grand Banks is an oyster bar aboard the historic wooden schooner, Sherman Zwicker. With nautically inspired cocktails and a killer view of the Hudson River, this is a no brainer! The season officially kicks off on April 15…not that we’re counting or anything (but we are).


Gallow Green

Perched on the rooftop of Chelsea’s McKittrick Hotel, Gallow Green is a glorified garden party with delectable cocktails and punch by the bowlfuls (actually though). Step into this green getaway and forget that you are in the hustle and bustle of the concrete jungle. Although technically open year round (the brunch is to die for), the Spring and Summer season is when it really comes alive. It will be open air for the season in late April, although the schedule hasn’t been finalized yet. Still, you can bet that we’ll have our eyes and ears open…like really open.


Bohemian Hall & Beer Garden

Prost! Beer gardens were literally made for Spring and Summer. We really can’t get enough of them, and one of our absolute favorites is the Bohemian Hall in Queens. It’s the oldest beer garden in New York, and one of the largest outdoor drinking venues in the city. In addition to a cold mug of beer (the selection is insane), enjoy a variety of mouthwatering Czech food and more! Totally worth the trip into Astoria.


Loopy Doopy Rooftop Bar 

The Loopy Doopy Rooftop Bar is an absolute must. Soak up the sun and take in the stunning views of lower Manhattan while enjoying their famous Prosecco & Ice Pop cocktail and other unique drinks. The Loopy Doopy Bar is located at the Conrad Hotel and opens on April 1st, so mark your calendar and we’ll see you there, Prosecco & Ice Pop in hand!


The Frying Pan

The Frying Pan is not what the name suggests, unless you’re thinking it’s a historic floating barge and lightship. Don’t worry, if you were thinking that it’s an outdoor food and drink venue, surprise, it’s both! Can you tell that we have a thing for drinking on boats? The Frying Pan will be starting its season shortly, anticipating some weekends in April and daily operations beginning on May 1st. Keep an eye on their FB page to stay updated!


Met Roof Garden Cafe and Martini Bar

A rooftop garden and martini bar on top of the Met, could you get more fancy? Here you will swoon over gorgeous views of Central Park and the Manhattan Skyline. Throw in some food and martinis and we are sold! The Roof Garden Bar opens back up in May.



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